(personalizes, personalizing, personalized)
Note: in BRIT, also use 'personalise'
1.
If an object is personalized, it is marked with the name or initials of its owner.
The clock has easy-to-read numbers and is personalised with the child's name and birth date.
VERB: usu passive, be V-ed
• personalized
...a Rolls-Royce with a personalised number plate.
ADJ: ADJ n
2.
If you personalize something, you do or design it specially according to the needs of an individual or to your own needs.
Personalising your car has never been cheaper.
...an ideal centre for professional men or women who need intensive, personalised French courses.
VERB: V n, V-ed
3.
If you personalize an argument, discussion, idea, or issue, you consider it from the point of view of individual people and their characters or relationships, rather than considering the facts in a general or abstract way.
Women tend to personalise rejection more than men...
The contest has become personalised, if not bitter.
VERB: V n, V-ed, also V